Every January, millions of people open their health app to the worst numbers they have seen all year. Resting heart rate is up, HRV is down, the step count fell off a cliff around Christmas and the scale reads a few hundred grams heavier.
None of it is a mystery. The holidays leave one of the most predictable signatures in health data, and the research measuring it is better than most people realise. It also contains a few surprises: the weight gain is about a sixth of what people believe, a single drink is visible in overnight heart rate, and Christmas Eve is the riskiest day of the year for heart attacks in one national registry.
This is what the evidence says the holidays do to each metric, why it quietly breaks January baselines, and what a programme planning for December should do now.
How do the holidays affect wearable health data?
| Metric | What happens | Evidence |
|---|---|---|
| Weight | Up about 0.4 kg from mid-November to January, and not lost by the next autumn | 195 US adults [1]; review of later studies, 0.4 to 0.9 kg [2] |
| Overnight heart rate | Up 1.4 bpm after one drink, 8.7 bpm after more than five, against the same person’s dry nights | 4,098 Finnish employees [3] |
| HRV | RMSSD down 2.0 ms after one drink, 12.9 ms after more than five | Same study [3] |
| Steps | Christmas Day and New Year’s Eve about 15% below the winter average | Two-year Swedish study [5] |
| Resting heart rate, season | Peaks in January, about 2 bpm above the July low | 92,457 Fitbit users [6] |
| Heart attacks | 37% higher risk on Christmas Eve, 15% over the Christmas and New Year holiday | 283,014 Swedish heart attacks [7] |
How much weight do people gain over the holidays?
About 0.4 kg, not 2.3. The popular claim is that people gain 5 lb (2.3 kg) or more between Thanksgiving and New Year. When researchers at the US National Institutes of Health actually weighed 195 adults before and after the season, the average gain was 0.37 kg [1].
The catch is what happened next. Participants did not lose it in spring or summer. By the following autumn they were on average about 0.7 kg heavier than the autumn before, and most of that came from the holidays [1].
A review of later studies found holiday gains of 0.4 to 0.9 kg in adults, including people enrolled in weight-loss programmes and people already weighing themselves regularly [2]. Small as it is, it is not reversed, which is why the NIH researchers concluded the holiday gain probably contributes to the slow weight gain of adulthood [1].
How does alcohol affect HRV and heart rate during sleep?
It raises overnight heart rate and lowers HRV, in proportion to how much is drunk, starting from the first drink. In a study of 4,098 Finnish employees, each person’s nights after drinking were compared with their own alcohol-free nights, using continuous heart recordings during normal life [3].
- One drink is visible. At the lowest dose, 90% of which were nights with a single drink, heart rate in the first three hours of sleep was 1.4 bpm higher [3].
- The effect scales. After more than about five drinks for an 80 kg adult, overnight heart rate was 8.7 bpm higher and RMSSD 12.9 ms lower. In the authors’ estimate, five drinks cost an 80 kg person about 45 minutes of physiological recovery in the first three hours of sleep [3].
- Fitness does not protect. Effects were similar in physically active and sedentary people, and larger in younger people [3].
For a wearable, that means a night out looks almost exactly like the early signs of illness: a higher overnight heart rate, a lower HRV and a poor readiness or recovery score. For a minority of people, heavy drinking can also trigger an irregular heart rhythm, first described as “holiday heart” in 1978 among patients admitted after weekend and holiday binges [4].
Why do steps and sleep fall apart over the holidays?
Because routines break. In a two-year Swedish study, steps on Christmas Day averaged 5,998 and on New Year’s Eve 5,916, about 15% below the winter average of 7,098, and the holiday weeks were the least active of the year [5]. Commutes, workplaces and school runs disappear, and are replaced by sitting, travelling and eating.
Sleep shifts too. Late nights, lie-ins and travel make sleep timing irregular, which matters more than many people expect, as we covered in sleep consistency versus sleep duration. And underneath both sits the season: population resting heart rate peaks in January, about 2 bpm above its July low [6]. We covered the whole winter pattern in why step counts drop in winter.
Are heart attacks more common at Christmas?
Yes. Sweden’s national coronary care registry recorded 283,014 heart attacks from 1998 to 2013, with symptom onset documented for every case. Compared with the two weeks either side, the Christmas and New Year holiday carried a 15% higher risk, and Christmas Eve a 37% higher risk, the highest of any day studied. Easter and major sporting events showed no increase [7].
The rise was largest in people over 75 and those with diabetes or existing coronary artery disease [7]. The study cannot say why, but emotional stress, heavy meals, alcohol and delays in seeking care during holidays are the usual suspects. For programmes serving older or high-risk members, December is a month to make symptom awareness easy to find, not a month to go quiet.
Why does wearable data look worse in January?
Because the holidays contaminate the baselines that judge it. A 28-day personal baseline calculated in mid-January contains Christmas, New Year’s Eve and the least active fortnight of the year. Three things go wrong:
- December nights trigger false alarms. A post-party night has the same signature as the start of an illness: higher overnight heart rate, lower HRV. An app that alerts on it is wrong in a way the user knows is wrong.
- January looks like improvement. Once routines return, every metric beats a baseline dragged down by the holidays. A New Year challenge measured against December will report gains that are mostly the season.
- Real changes hide. A genuine illness in the first week of January sits inside a baseline that is already elevated, so it stands out less.
We covered how long baselines need to be in how many days a wearable baseline needs. For the holidays, the fix is not a different length but a label: know which days were holidays, and treat them differently.
How should health programmes plan for the holidays?
- Aim to maintain, not to lose. The best-tested holiday intervention set a goal of gaining no more than 0.5 kg. In a randomised trial of 272 UK adults, regular self-weighing, simple weight management tips and information on how much walking it takes to burn off festive foods led to a change of −0.13 kg, against a gain of 0.37 kg with a healthy-living leaflet, a difference of 0.49 kg [8].
- Make self-monitoring easy. Weighing and tracking were the active ingredients in that trial, and the review found self-monitoring programmes appeared to prevent holiday gain [2][8]. Lower the effort of logging rather than raising the stakes.
- Design for the least active. Step challenges in December mostly reward people who were going to walk anyway. Small, reachable goals for people at the bottom of the distribution do more, as we covered in average steps per day.
- Show people their own alcohol signal. The Finnish researchers suggested exactly this: an individual’s overnight heart rate and HRV after drinking make the effect visible in a way general advice does not [3]. Frame it as information, not judgement.
- Time prompts for the gaps. The days between Christmas and New Year have more free time and fewer routines. Prompts work best when people have room to act, as we covered in do health app push notifications work.
- Label the holidays in the data. Exclude or separate late December from baselines, avoid illness-style alerts on obvious party nights, and compare this December with last December.
- Keep safety messages visible for older and high-risk members through the holiday weeks [7].
alcohol or a holiday period, from the SDK or your backend [9]. Its trends compare four weeks of weekly averages before calling a metric increasing or decreasing, so a single holiday week does not flip one [10]. The holidays will push every metric in the wrong direction for a couple of weeks, and most of it comes back in January. The weight mostly does not. A programme that expects the dip, labels it honestly and asks people to hold steady rather than improve will look better in February than one that treats December like any other month.
References
- Yanovski, J. A., Yanovski, S. Z., Sovik, K. N., Nguyen, T. T., O’Neil, P. M., and Sebring, N. G. (2000). A prospective study of holiday weight gain. New England Journal of Medicine, 342(12), 861-867. https://doi.org/10.1056/NEJM200003233421206
- Díaz-Zavala, R. G., Castro-Cantú, M. F., Valencia, M. E., Álvarez-Hernández, G., Haby, M. M., and Esparza-Romero, J. (2017). Effect of the holiday season on weight gain: a narrative review. Journal of Obesity, 2017, 2085136. https://doi.org/10.1155/2017/2085136
- Pietilä, J., Helander, E., Korhonen, I., Myllymäki, T., Kujala, U. M., and Lindholm, H. (2018). Acute effect of alcohol intake on cardiovascular autonomic regulation during the first hours of sleep in a large real-world sample of Finnish employees: observational study. JMIR Mental Health, 5(1), e23. https://doi.org/10.2196/mental.9519
- Ettinger, P. O., Wu, C. F., De La Cruz, C., Weisse, A. B., Ahmed, S. S., and Regan, T. J. (1978). Arrhythmias and the “holiday heart”: alcohol-associated cardiac rhythm disorders. American Heart Journal, 95(5), 555-562. https://doi.org/10.1016/0002-8703(78)90296-x
- Woldamanuel, Y., von Rosen, P., Bergman, P., Johansson, U. B., Hagströmer, M., and Rossen, J. (2025). Seasonal, monthly, and holiday patterns in self-monitored step counts among individuals with prediabetes and type 2 diabetes: a two-year analysis. International Journal of Environmental Research and Public Health, 23(1), 53. https://doi.org/10.3390/ijerph23010053
- Quer, G., Gouda, P., Galarnyk, M., Topol, E. J., and Steinhubl, S. R. (2020). Inter- and intraindividual variability in daily resting heart rate and its associations with age, sex, sleep, BMI, and time of year: Retrospective, longitudinal cohort study of 92,457 adults. PLOS ONE, 15(2), e0227709. https://doi.org/10.1371/journal.pone.0227709
- Mohammad, M. A., Karlsson, S., Haddad, J., Cederberg, B., Jernberg, T., Lindahl, B., Fröbert, O., Koul, S., and Erlinge, D. (2018). Christmas, national holidays, sport events, and time factors as triggers of acute myocardial infarction: SWEDEHEART observational study 1998-2013. BMJ, 363, k4811. https://doi.org/10.1136/bmj.k4811
- Mason, F., Farley, A., Pallan, M., Sitch, A., Easter, C., and Daley, A. J. (2018). Effectiveness of a brief behavioural intervention to prevent weight gain over the Christmas holiday period: randomised controlled trial. BMJ, 363, k4867. https://doi.org/10.1136/bmj.k4867
- Sahha. Tags: labels for events, states and context. Sahha Docs. https://sahha.ai/docs/products/tags/
- Sahha. Trend Insights Explained: Increasing, Decreasing, Stable. https://sahha.ai/guides/trends-explained/